Table of Contents

Plastic Pollution Experiment

(An experiment from the May workshop developed further as A Sea Change)

Hypothesis

The hypothesis to be tested: London can become single-use plastic bottle free by ~2016. A successful strategy can be replicated in 10 other cities over the following years.

Experiment design

Can we create common messages around plastics?

What do we want to achieve?

By July 8th:

  1. Answer the following questions:
    • What is the science case that connects to oceans?
    • What messages do we agree on around plastic pollution and what are we asking the public to do?
    • What is the economic case?
    • What legal frameworks support this? unreadable
  2. Event organised at Selfridges to discuss the issues
    • What stakeholder groups could we influence?
    • Who are the actors in this space? Document current leaders (geographically, eg. Cabo Verde)

Plastic pollution pre-enactment

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Stakeholder reactions:

Implementation

What’s the experiment?
It’s a feasibility study on how to make London single-use plastic water bottle free by date X, or identify another more relevant plastic pollution issue to tackle. There will be a Marine CoLAB event. Plastic pollution is a crowded space. The experiment aims to determine what Marine CoLAB could add.

How would you know it worked?
The experiment is meant to determine if there is or isn't traction for the issue. If there isn’t, topic might be changed.

Actions by July
  1. Who are the actors in the space? HJK circulates list and AP to add London connections (and the whole Marine CoLAB to input
    1. Conference call to Mirella and Sue (this week)
  2. Develop codes and key messages on plastic pollution (check Marine action network). FCI/MCS
  3. Establish how much of an issue plastic bottles are on ocean (ZSL?FFI?MCS?AP)
  4. Research any existing economic arguments on plastic water bottles (Aniol?)
  5. Compile existing legislation and policy (WFO, Marine Litter Consultation, AP/SL, Mirella, Andrew)
  6. Organise event at Selfridges - Thursday May 14th conference call: Question - ideal attendees. Design: all
  7. Stakeholder mapping and thought leader documentation at Lisbon meetings (SL/Aniol/HJK, Louisa)
  8. Stakeholder opinions with existing contacts (Ecover, Arts, UCL, Sustainable Food City, ALVA, Southbank unreadable Space unreadable
Opportunities

(other unreadable postits)

Needs
Documentation and communication

Notes

L1020246.jpg

larger image on flickr

Progress

Results

Expected results

Observered results