The business person (Aniol in character) was worrying too much about what his role might be, whether he was 'good' or 'bad', which gives insight into potential internal conflicts that happen with business people everywhere: there are no black-and-white people, but many shades of grey…
Stronger economics arguments are required
Single issue initiatives, such as “No single-use plastic bottles in London”, can be very engaging, but still this one still feels a bit 'niche' and too local - how does it link up with ’systems change'? It’s a small issue with a very complex process.
What sectors have been identified (e.g. supply chain, retail, disposal…)? What others are important?
How does the initiative link to the bigger picture? What wider changes would be visible?
Could this experiment be seen as a beachhead for other initiatives? What follows? Which support actions would be necessary to engage different sectors? Could this become a platform for radical innovation (e.g use of biotech)?
Is this an example of something that could be replicated (lessons to be learned from San Francisco?)? Is replication to other cities the best way to go? Would replication be better across different sectors? where are the points of leverage?
How could this be a platform for 'radical innovation'? Avoiding consumer backlash?
Can the Selfridges event be a feasibility test and demonstration, that could lead to new policy opportunities?
Prioritise influence and impact in finding those who will benefit form disruptive change, rather than working more extensively with those who may 'lose out' from change. Map your stakeholders in “circles of influence”.
You have to think of the format of the event from the point of view of different stakeholders. In the pre-enactment I did not feel heard, just flattered and ignored. You must think more about the dynamics of the situation and try to put yourself in the shoes of your stakeholders. Learn to ask questions and listen more.