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talking_to_the_media [2009-03-17 14:43] – davegriffiths | talking_to_the_media [2009-03-17 14:46] – davegriffiths | ||
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Talk in stories - "the other day I was playing around with this and .. such and such" this is much easier for people to relate to than abstract descriptions. | Talk in stories - "the other day I was playing around with this and .. such and such" this is much easier for people to relate to than abstract descriptions. | ||
- | * Always ask who the audience is, and talk thinking about them, not the journalist | + | |
+ | | ||
* Always ask who else will be present in an interview (sometimes they get people with differing opinions to share the time) | * Always ask who else will be present in an interview (sometimes they get people with differing opinions to share the time) | ||
- | * No jargon | + | * Absolutely no jargon, acronyms blah blah |
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